APPLE now bigger than MICROSOFT?
Posted: May 26th, 2010 | Author: schindyguy | Filed under: Uncategorized | View Comments
Today, unless there is a huge change, Apple will surpass Microsoft in Market Cap which will probably be celebrated by Apple fanboys everywhere.
But does that mean that Apple products (and specifically computers which it competes with Microsoft over) will be the standard in the future like Microsoft/PC/Windows is today? I think the answer to that depends on if Apple can adjust and create more entry-level computers for the masses. There price points are simply to high right now. They are obviously considering this, but it might have been a key to their success in the past—price skimming the elite. Now that they really do have more market share, it might be time to pivot into pricing for the masses. Of course that's assuming that market share on the stock market translates to computer market share (which it clearly does not).

